Travel Patterns for the 2nd October Long Weekend

06 Oct 2014

Long weekends provide people an opportunity to travel to their favorite destinations. One such occasion was the 2nd October long weekend. Lots of people booked hotels for this duration from Goibibo. We thought we will analyze the data and see where people are travelling the most.

Geographical Insights

Our first instinct was to plot this data and see the heat map, which went like

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Destinations from Major Cities

We wanted to see where people are travelling from the major cities like Delhi, Mumbai and Bangalore. Here is a graph showing the out links from these cities:

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Most Booked Cities

We also wanted to look at the most popular destinations booked by users. Here is a tag cloud:

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Booking Pattern

Another interesting thing we observed was booking pattern of the users. Mostly people started planning for this weekend from August itself and the number of bookings kept on increasing as the date approached. Here is the graph:

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Hope you found the data interesting.

#GoibiboData will keep presenting you with insights around travel patterns in days to come. Stay tuned!!